The effectiveness of the human resources management strategy in improving employee performance by applying it to Meera Company in Asir Region

Authors

  • Maha Mushabab Ali Al-Qahtani كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية , College of Business | King Khalid University | KSA
  • Ebtisam Mohammed Khalid Fara كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية , College of Business | King Khalid University | KSA
  • Wejdan Mana Saeed Al-Qahtani كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية , College of Business | King Khalid University | KSA
  • Abdullah Mahmoud Mohamed Badr كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية , College of Business | King Khalid University | KSA

DOI:

https://doi.org/10.26389/AJSRP.E180323

Keywords:

strategy, management, human resources, employee performance, Meera Company

Abstract

The study aimed to measure the effectiveness of the strategy of human resources management in improving the performance of employees by applying it to the Mira company in the Asir region. Researchers used The study used the descriptive analytical method and the questionnaire as a tool for collecting study data, and due to the limited study population, which is (75) individuals, the comprehensive survey method was used, where The number of responses received was (74), and to analyze the study data, the SPSS-25 statistical package and the AMOS-23 statistical package for structural modeling were employed. The study reached a number of results, the most important of which were: The human resource management strategy explains approximately (0.67) of the total discrepancy in the work performed as a result of the change in the company’s human resource management strategy, and the human resource management strategy explains approximately (0.76) of the total discrepancy in commitment As a result of the change in the company’s human resource management strategy, the human resource management strategy (0.69) also explains approximately the total variance in the quality of work as a result of the change in the company’s human resource management strategy. The results also showed that the human resource management strategy explains (0.65) of the total variance in improving the delivery time as a result of the change in the company’s human resource management strategy, and the human resource management strategy explains approximately (0.70) of the total variance in flexibility and output as a result of the change in the strategy of human resource management. The company’s human resources, and the human resource management strategy explains approximately (0.77) of the total variance in cost as a result of the change in the company’s human resource management strategy. 

Author Biographies

  • Maha Mushabab Ali Al-Qahtani, كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية, College of Business | King Khalid University | KSA

    College of Business | King Khalid University | KSA

  • Ebtisam Mohammed Khalid Fara, كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية, College of Business | King Khalid University | KSA

    College of Business | King Khalid University | KSA

  • Wejdan Mana Saeed Al-Qahtani, كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية, College of Business | King Khalid University | KSA

    College of Business | King Khalid University | KSA

  • Abdullah Mahmoud Mohamed Badr, كلية الأعمال | جامعة الملك خالد | أبها | المملكة العربية السعودية, College of Business | King Khalid University | KSA

    College of Business | King Khalid University | KSA

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Published

2024-01-28

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How to Cite

Al-Qahtani, M. M. A., Fara, E. M. K., Al-Qahtani, W. M. S., & Badr, A. M. M. (2024). The effectiveness of the human resources management strategy in improving employee performance by applying it to Meera Company in Asir Region. Journal of Economic, Administrative and Legal Sciences, 8(1), 37-55. https://doi.org/10.26389/AJSRP.E180323